Insiders admit that Gen.G almost faced the risk of bankruptcy because of Chovy and Ruler
LOL16-12 17:51

Perhaps Gen.G also has to "overcome thousands of obstacles" to own both Chovy and Ruler in the 2025 season.


Gen.G almost faced the risk of bankruptcy because of Chovy and Ruler


As you know, in the upcoming 2025 season, Gen.G still owns an extremely strong squad with superstars like Kiin, Canyon, Chovy. In addition, they also brought back a player who was once a symbol of the team - Ruler and a potential Support player named Duro. With a squad with many big stars and rich experience in fighting in the LCK, Gen.G does not hide its intention to compete for the title in the upcoming 2025 season.

The Gen.G squad in the 2025 season is considered extremely strong


With only 2 roster changes compared to last season, Gen.G thought the transfer period would be quite peaceful, but the truth is the opposite. Specifically, according to a recent share from manager Lee Jihoon, they (Gen.G) have almost bet the survival of this organization on owning Chovy and Ruler in the next 3 years. If it is not successful, Gen.G will likely suffer heavy losses to the point of facing bankruptcy.

The new contract between Chovy, Ruler and Gen.G has a term of up to 3 years


"One difference between Esports and traditional sports is that there is no such thing as television royalties. The main source of income from Esports teams like us (Gen.G) comes from fans, so we need to build Building a strong fanbase is our highest goal when we sign Chovy and Ruler to 3-year contracts because they are both icons of Gen.G. If we fail to negotiate with them, we can will face the risk of bankruptcy due to loss of revenue heavy" - Manager Lee Ji-hoon shared.

Manager Lee Ji-hoon admitted that Gen.G would likely face bankruptcy if it did not own Chovy and Ruler.


To own Chovy, Ruler, Gen.G had to "overcome thousands of difficulties"

When looking at Gen.G's current lineup, the audience can see that this is an "all-star" team and has the ability to compete for titles extremely well. However, Gen.G also "risked" to own current stars, even though they almost lost everything. According to some sources at the LCK, if they fail to own Chovy and Ruler, other stars like Kiin or Canyon will also find a way to leave and Gen.G will then have to play with players from high school. institute.

Gen.G wants to build Chovy and Ruler into symbols of this team


Obviously, in terms of reputation or "brand recognition", academy players cannot be compared to the current stars of Gen.G. At that time, as manager Ji-hoon shared, this team will lose heavily and face the risk of bankruptcy. Obviously, with an organization rich in tradition and famous in many disciplines like Gen.G, no one wants that scenario to happen. Fortunately, Gen.G successfully convinced Chovy and Ruler and helped the organization avoid the darkest scenario.